6 Ways to Engage Your Members

It's not enough for a health insurance company to catch consumers' interest—the secret is keeping it. People have more choices, and higher expectations, than ever before. In such a competitive environment and transparent marketplace, what is the best way to attract, engage, and retain your members? Getting caught in the cool tool frenzy is a recipe for failure. Instead, create a map for attracting consumers to your wellness tools, either directly or through their employers.

In this session, health plans will learn:

The six key elements to create a framework for member engagement and loyalty
The essentials to successfully launching a wellness program that your members will actually want to take part in
The value of delivering wellness through your health plan, including those cool tools—and much more

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On-Demand Webinar:

6 Ways to Engage Your Members

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